If you prefer a native tool for your keyword research, give Amazon Keyword Tool ago. It’s a free tool, but watch that you’re matching keywords to Amazon’s A9 algorithm and not Google’s. You can broaden your search with the related keywords it suggests, expand related keywords in the right sidebar, get historical metrics and forecasts, and use Google’s tips for more ideas. All you have to do is type in a keyword and Google will respond with its rough average monthly searches, level of competition, top of page bid (both low and high range). It’s tough to beat Google’s depth and simplicity, especially when it comes to their Keyword Planner. Check out this list of the ten best Amazon keyword tools for third-party sellers. But instead of throwing spaghetti at the wall to see what sticks, take a data-driven approach that fits with Amazon’s A9 search algorithm.
Your sales are only as strong as their searches, and most of it starts with having the right keywords.
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